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UConn Women's Basketball Forum
After Two Decades, W.N.B.A. Still Struggling for Relevance
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[QUOTE="SVCBeercats, post: 2797452, member: 7874"] [B][COLOR=#ff0000]Just comments and questions no disagreement.[/COLOR][/B] "VAUConnFan, post: 2797350, member: 501"]Without having read the article, my feelings are that: 1. The WNBA is a very good product. 2. The WNBA needs to place emphasis on and highly market its stars. They need to show up in commercials, sports shows, posters, other athletic events, etc. [COLOR=#ff0000][B]How will this generate interest that "sticks" beyond watching one or two games. If their is no interest women's sports from the available 140M female viewers, how can interest engendered in a male audience? Get the women to go and drag their male spouses and lovers to the games.[/B][/COLOR] 3. Women's tennis seems to be the only women's sport generating big money and paying accordingly. Though it is sexist and has been admonished/criticized heavily for it, [B][COLOR=#ff0000]I find this interesting since most of the sexism comes from the female tennis players not wanting to wear the conservative Wimbledon tennis outfits. So are the female tennis players getting this criticism for their skimp outfits? Probably not from the seats and home coaches occupies by male viewers.[/COLOR][/B] women's tennis has strongly emphasized the physical attractiveness of its players. The very nice outfits, IMO, enhances the appeal along those lines. [B][COLOR=#ff0000]Can't change millions of years of evolution overnight. Men like sexy babes. So can you guess why young males (most any male) can't get behind the WNBA's lesbian marketing? Sure they should grow up but it will take long time if ever. Breath holding not advised. :rolleyes:[/COLOR][/B] 4. It would be nice if celebrities showed up regularly at games. There was some pushback here when Dak Prescott got the lion's share of TV facetime two seasons ago, but that is exactly how the game should be marketed; celebrity in the stands, point them out. [B][COLOR=#ff0000]My take is celebrities flap their lips but don't really take action unless there is exposure for them from a large audience. NBA LA Show Time? Oh yeah! Lot's of media coverage. Minn, Lynx? Not so much. Celebs aren't missionaries.[/COLOR][/B] 5. Celebrity ownership would also go a long way. [B][COLOR=#ff0000]How does this translate to their followers attending WNBA games?[/COLOR][/B] 6. New York has opted to play in a smaller arena. Washington will follow suit next year. Maybe that is the way to go. [B][COLOR=#ff0000]Good bye media coverage! Will the media trek out to small audience burg to cover the WNBA when I won't cover the WNBA in their backyard? [/COLOR][/B]There have been complaints about White Plains, but the area population can more than adequately provide an attendance base comparable to Long Island which has had and will again have a major hockey team, and has had an NBA team. The arena in White Plains, while it does not sit atop Penn Station, is still within close proximity of the Metro North station and its adjacent transportation hub. I think going small can work. [B][COLOR=#ff0000]It can ... for small audiences.[/COLOR][/B] [/QUOTE]
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UConn Women's Basketball Forum
After Two Decades, W.N.B.A. Still Struggling for Relevance
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