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Message: [QUOTE="Punkbo, post: 4722384, member: 12056"] Money is not an issue for Apple. They have $28B in cash and a $3T market cap. Like any good investor, they evaluated the value of the PAC and determined that the assets weren’t worth a penny more than their offer. No reason to up the ante. I’m still confident that they’ll find a way to get involved in college athletics. In fact, I know a school with an undervalued athletic department who could really use Apple’s platform and market savvy to gain exposure for their football program. It would only cost Apple a fraction of what they offered for the defunct PAC. [/QUOTE]