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Message: [QUOTE="uconn1999, post: 4268672, member: 1627"] I’m with the OP, minus conspiracy theories, that 9:30 ET is a ridiculous start time. What are the odds it will even tip off on time? There’s this little league called the NFL, it took a while but they figured out that a 9pm kickoff for MNF was losing eyeballs, moved to 8:15 Kickoff time for SB LVI?, 6pm. They only managed 110M viewers. You wonder why they’re so popular? They put their games at reasonable times and cultivate new fans that aren’t sleeping. MLB take note, your never ending WS games that start after 8, just might with an earlier start reverse those declining ratings. All good here though in DFW, the site of the 2023 Final 4 [/QUOTE]